Irina Shayk (sometimes credited as Irina Sheik, born Irina Shaykhlislamova (Russian: Ирина Шайхлисламова) on January 6, 1986 in Yemanzhelinsk, Russia) is a Russian model known for her 2007 through 2011 appearances in the Sports Illustrated Swimsuit Issue. She is the cover model for the 2011 issue.
Shayk started her career relatively late for a model, at the age of 19, when she began modeling in Paris. In 2007 she replaced Ana Beatriz Barros as the face of Intimissimi and in the same year debuted in the annual Sports Illustrated Swimsuit Issue. Since that time, she has appeared in every annual edition, attending photoshoots in such places as St Petersburg, Naples, Grenada and Chile.
Shayk is helping a maternity hospital in her hometown of Yemanzhelinsk. She and her sister helped rebuild the children’s ward of the local hospital, and now Shayk raises money on behalf of a Russian charity, Pomogi (Russian: Помоги), which provides care to sick children.Irina is the official ambassador for Pomogi charity in Russia.
On the February 14, 2011 episode of The Late Show with David Letterman, it was revealed via billboard that Shayk was the covermodel for the 2011 Sports Illustrated Swimsuit Issue. This is the fifth time she has been featured in the magazine, but the first time she has been on the cover. She is the first Russian to appear on the cover. Shayk became the face of swim label Luli Fama’s 2011 advertising campaign and look book. Appears in the John John Denim ad campaign